This site is all about YOU.
My focus is to help you become a super hospitality industry professional. Be it in Hotels, Pubs, Clubs, Restaurants, Taverns, Bars, Bistro's, Motels or B&B's, I'd like to ignite a fire inside you and help you develop a passion for this extraordinary industry.
One of the most important skills you should develop to assist your Hospitality journey is developing a outstanding memory. Just to the right, on this web page, you will note a cover of one of my Memory eBooks. I invite you to check them out.
Given the right guidance you will be amazed at what you can do with your memory. In Memory Training sessions I do I ask the audience if they could remember a shopping list of 15 items. All audiences say "No." And then I tell them within 15 minutes the entire group will be able to do this. Click here to see their feedback.
Using the methods I write about in my How to develop a memory like an Elephant series of eBooks I have trained myself to remember some event or happening from every year since the year 1900. I can teach you how to do this too.
I have learned that passion and purpose are the main ingredients in the recipe for success in the hospitality industry. When preparation and persistence are added, ordinary people can achieve extraordinary things.
On this page, and connected to this page, you will find an ever increasing number of video interviews with the best operators in the business. You can check out our blog and meet some great people and read about some great ideas. You will meet (via video) some of the world's leading business minds. And you can click here to meet some of the people I have had the pleasure of working with over the years.
I want to help you become an outstanding and memorable member of the Hospitality Industry - the biggest industry in the world!
Grant Gaskin, the GM of the recently built Radisson Blu Hotel, Cebu, in The Philippines was instrumental in me speaking at the M.I.C.E. Conference in Cebu. Whilst there, Grant arranged for me to do a Hospitality Jungle session, focusing on memory improvement for his team and other Cebu Hoteliers. (See the Elephant Principle from my Hospitality Jungle book.) If you click on the Grant's picture you will see a 'before and after' video where Grant talks about this session as well as the M.I.C.E. session.
In my M.I.C.E. presentation I demonstrated how technology is moving quickly and allowing you to do clever things with video photography. In the video Grant talks about how I incorporated video into my presentation and what he and the audience thought about it. Remember I shot this video with an iPhone and used iMovie to edit it. YOU can do that do. It is not difficult.
The Internet offers us all the opportunity to continually gain expertise in an ever increasing number of fields. Up until recently Green Screen video has been the playground of TV stations and big budget marketers. Technology has now opened up this field to all of us. Green Screen video (coupled with YouTube) offers the opportunity to make our marketing really 'stand out' from the herd. It has been a goal of mine to learn as much as I can about this process and and share it with audiences. I recently spoke at a Clubs Plus Marketing Seminar in Armidale, NSW, Australia. It was arranged by my colleague Ken Burgin. My topic was the use of Green Screen. I invite you to click on the picture of Carly Way, the Marketing Manager of the very successful North Burleigh Surf Life Saving Club, to see the Green Screen video we shot and to hear her thoughts after the presentation.
My Dad used to say "Showing is better than telling, son." And, as mentioned above, I am now showing and telling how YOU can dramatically improve your web sites and all communications with customers with clever use of green screen video footage.
If a picture is worth a thousand words then a video is worth 10,000 words. I invite you to check out an example of green screen video by clicking on the crocodile. I shot the video with an iPhone and edited it using iMovie. As mentioned above this type of video shooting used to be very expensive and very complicated...but no longer. I would like to demonstrate it for you at your next Conference or Convention.
Perhaps the best advice I can offer you is to seek out people who are inspirational. A lot of my learning and inspiration comes from one of my mentors who is also one of my best friends. He was horribly burned in a motor cycle accident and several years later paralysed as a result of an aeroplane accident. His name is W Mitchell
and he describes himself as 'funny looking'. He numbers amongst his friends President Clinton and Anthony Robbins
. I've learned much from Mitchell. I'd like to share him and what I have learned from him with you.
I invite you to click here to meet W Mitchell.
Until we meet in person stay well, stay safe and stay busy.
Max Hitchins, The Hospitality Doctor
P.S. Click the play button here for a 'welcome' audio message and also to find out about a gift for you:
Click here to download your special gift.