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365 Marketing Ideas for the Hospitality, Travel and Tourism Industries
NB. The monthly publication of 365 Marketing Ideas is 'on hold' at the moment. If you would like to register your interst please click here - - to send me an e-mail. We will advise when publication is resumed.
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 This book provides ideas to
market your business on every day of the year.
Overall, it is designed to principally help you:
- Fill your rooms, restaurants and bars whether you are operating a five star in London, New York, Dubai or Hong Kong or a pub, tavern, club or restaurant in outback Australia.
Actually, we guarantee it will help you:
- Book additional functions, weddings and conventions this year
- Increase your restaurant reservations
- Increase your room occupancy
- Increase your food and beverage sales
- Get FREE media attention for your business
- Entertain and give you additional industry skills
It also:
- Introduces you to Bright ideas we have collected and continually collect from around the world
- Introduces you to Word of Mouth marketing ideas we have collected from around the world
- Examines the three P's of Marketing
- Promotes teamwork
- Tells of the Ten Commandments for increasing restaurant sales
- Explains how to write creative media releases
- Offers advice on the best outside advertising colours to use.
- Will make you one of hospitality?s creative thinkers
If, after subscribing, you cannot see how it will earn you at least 50 times your investment each year, we invite you to please return what we have sent you and tell why it won't work for you it immediately and we will return 'double' you money.
And for Travel and Tourism operators we guarantee the book will help you sell a minimum of 500 seats, this year, on your aeroplane to conventioneers and 500 hotel room nights to these same travellers.
About your investment
365 Marketing Ideas for the Hospitality, Tourism and Travel Industries is only available, at this time, as an E-book. It comprises four separate sections.
365 Marketing Ideas for the Hospitality, Tourism and Travel Industries is available as an annual subscription E-book that comes in twelve (12) sections.
When you subscribe you immediately receive an Introduction and the current month and following month.
Then, eack month you will receive another month of ideas well ahead of commencement of that stated month. For example, if you placed your order on, say, the 15th of June 2005 you would immediately receive The Introduction, June 2005 and July 2005 Marketing Ideas for the Hospitality, Tourism and Travel Industries.
Then between the 20th and 30th of June you will receive August 2005 version of 365 Marketing Ideas for the Hospitality, Tourism and Travel Industries.
But as we believe "showing is better than telling" here is a what was in the opening pages of June 2005.
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Please Note: It would be unwise, uneconomical and impractical if you attempted to run a different promotion for every day of the month. I recommend you select between a minimum of one and a maximum of four promotional opportunities each month. Of course you may choose to select a theme for the entire month basing it around just one of the special days we have identified. eg. Meet A Mate week beginning June 13 could easily become Meet A Mate month. (You make the rules!)
You might also note June 15th is International Day of Families. It could be an excellent day to celebrate at your place. We give you some ideas to make it work. Also, I direct your attention to the Bright Idea you’ll find on June 10th. It’s about Blogs. (Web logs). I believe Blogs will develop into a major marketing tool for the hospitality industry.
I think you will also like the Word of Mouth database idea Stanley Sackin from Johnny Rockets, in Atlanta, Georgia USA shared with me. Check out June 29th for this idea.
National Days
National Days offer opportunities to bring people into our establishments. Below you will find the National Days celebrated during this month. If you own, manage or work in a Hotel, Motel, Restaurant, Pub, Club, Bar, Tavern or Travel Agency you can create business opportunities around these days.
In the month of June there are sixteen National Days you can choose from to celebrate in your place. Here they are:
- National Day of Western Samao – June 6th
- National Day of Italy – June 2nd
- National Day of Seychelles – June 5th
- National Day of Sweden – June 6th
- National Day of Portugal – June 10th
- National Days of Philippines and Russia – June 12th
- National Day of United Kingdom – June 14th
- National Day of Iceland – June 17th
- National Day of Luxembourg - June 23rd
- National Day of Order of Malta – June 24th
- National Days of Mozambique and Slovenia – June 25th
- National Day of Madagascar – June 26th
- National Day of Djibouti – June 27th
- National Day of Zaire – June 30th
Statehood Days – (USA)
If you own, manage or work in a Hotel, Motel, Restaurant, Pub, Club, Bar, Tavern or Travel Agency in the USA, we have something very special for you. Below we have listed the anniversaries of statehood for all the States that make up the United States of America. Your state’s anniversary offers a wonderful opportunity to create an annual occasion on that date. For example:
- Tennessee became the 16th State of the Union on 1st June 1796
- Kentucky became the 15th State of the Union on 1st June 1792
- Arkansas became the 25th State of the Union on 15th June 1836
- West Virginia became the 35th State of the Union on 20th June 1863
- New Hampshire became the 9th State of the Union on 21st June 1788
- Virginia became the 10th State of the Union on 25th June 1788
And be on the look out for very, very special anniversaries eg. Arkansas will celebrate its 70th Anniversary of Statehood on the 15th of June in 2006.
Bright Ideas
Again, this month, you will see alittle light bulb icon which will indicate a Bright idea we wanted to share with you. These are ideas from around the world we have found or they have been shared. And we wanted to share them with you in the hope they will prompt you to think creatively and perhaps adapt the idea to suit your place.
Opportunity Days
You will find fourteen opportunities (excuses) for you to attract current and new customers during the month of June 2005. These are:
- June 1 International Children’s Day (China)
- June 2 National Tailors Day
- June 4 Apple Mac Computer Day
- June 5 National Hunger Awareness Day
- June 9 Donald Duck’s Birthday
- June 11 Take A Kid Fishing weekend
- June 12 Magic Day
- June 13 Meet A Mate week
- June 14 Family History Day
- June 15 International Day of Families
- June 16 National Receptionist Day
- June 19 Father’s Day (USA and UK)
- June 24 Avon’s 55th Anniversary opportunity
Bright Ideas
There are twelve bright ideas listed for this month.
- June 3 Bright idea about communications
- June 6 Bright idea from Starbucks
- June 7 Bright idea from Palazzo Versace
- June 8 Bright idea about school reunions
- June 10 Bright Idea about Blogs
- June 17 Bright ideas from hotel survey
- June 20 Bright idea for weekend occupancy
- June 21 Bright Idea –Ask your staff day (1)
- June 22 Bright idea about ‘bad days’
- June 25 Bright Idea about creative thinking
- June 27 Bright idea from McDonalds
- June 28 Bright Idea –Ask your staff day (2)
- June 30 Bright Idea about sponsorship
Word of Mouth
We all know positive Word of Mouth advertising and marketing is simply the best way to promote our businesses. This month you will find the following:
- June 18 Word of Mouth marketing research
- June 23 Word of Mouth for bars
- June 26 Word Of Mouth about 3 x 5 cards
- June 29 Word of Mouth idea from Sacramento
Astrological opportunities
Almost everyone has an interest in the stars. Here are the
astrological signs for June:
- Gemini - May 22 - June 21
- Cancer - June 22 - July 22
If you have a database, I hope you are collecting birthdays as part of the information you request from your customers. This way you can promote ‘special nights’ on the quiet nights of the week. There are four Tuesday nights in June. They are the 7th 14th 21st and 28th. Perhaps you might plan a night for all Geminis and Cancereans for Tuesday the 21st of June. For information about traditional Geminis and Cancer traits check out http://www.astrology-online.com/. And if you don’t have a database, I recommend you begin collecting names and e-mail addresses and birthdays TODAY!)
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Here is what you pay
365 Marketing Ideas for the Hospitality, Tourism and Travel Industries in a monthly E-book format will be sent to you over the Internet - allowing you to store on your computer and/or print them out. Your annual investment for is $198.
Special Invitation
If you are still unsure about your investment decision to order the book, we
invite you to download
a sample. We want you to check it out and make sure the the book is what you
are looking for to help you in
marketing and selling your Hospitality, Tourism and Travel industry and
product.
That's right - download it, print it out, and read it at your leisure with
our compliments.
Just one idea from the book can be worth thousands of dollars for you.
Download it NOW
and see how powerful these ideas can be for your business!
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NB. The monthly publication of 365 Marketing Ideas is 'on hold' at the moment. If you would like to register your interst please click here - - to send me an e-mail. We will advise when publication is resumed.
Order Now!
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