Your hospitality industry secret about Thomas Edison and GE

"1% inspiration and 99% perspiration" was the reply Thomas Edison gave when asked by an enthusiastic reporter how he would define the word 'genius'? February 11th is Edison's Birthday. He was born in Milan, Ohio, USA in 1847. In his lifetime he patented 1093 inventions. To say he was a creative thinker is something of an understatement. Just the mention of Edison's name lights up the question for me "If I were on trial for being creative, what evidence would the prosecution use?" The collection of thoughts below is designed to 'light up' an opportunity for you.

2002 is the 110th anniversary of the formation of GE - a major corporation represented in 100 countries throughout the world. (Thomas - Houston and Edison General Electric merged in 1892 to become GE ). This alone is an opportunity to create a major function to celebrate the occasion in YOUR Hotel, YOUR City or YOUR State in 2002.

However, if you visit http://www.ge.com/ you'll note from the 18th to 24th of February 2001 GE is sponsoring an e-commerce and internet-related technologies seminar in Lake Buena Vista, Florida USA. It is being billed as the most comprehensive Electronic Forum to be held this year. Next year a similar forum could be held in YOUR hotel....YOUR city...YOUR state....

So much for the 1% inspiration. Now it's time for the 99% perspiration. Today...talk to your Boss, your Marketing Team and/or your city's Tourism and Convention people. Send this e-mail to them. It's possible to create a major function with this information. ...but now it's up to YOU!

Good luck, good life and good fun...in 2001

Max Hitchins

The Hospitality Doctor

Marketing, motivation and management magician

http://www.HospitalityDoctor.com